My New Year’s Declaration For 2021

I suspect everyone makes at least one New Year’s resolution that they say out loud, then they acknowledge several resolutions that they just keep to themselves. I would like to share with you my New Year’s declaration, rather than any resolutions. I declare that I absolutely believe in the positive economic predictions for 2021. I do. And I want you to absolutely believe in them too.

Developed Countries Could See As Much As A -4.7% Increase

This is after a pandemic-induced national contraction of -6% in 2020, and that is an impressive comeback. It will not be similar for emerging and less-developed nations and China is another story altogether. (Wall Street Journal, December 15, 2020.) I have seen the same or similar numbers in other respected publications as well. These projections are made by professionals who study production numbers practically hourly. I am not sure there is a way to measure the grit and determination of entrepreneurs, legacy family business owners, and recent brave startup companies who are set on the path to their personal business recovery, but I believe it is off the charts about now.

The Change Probably Starts In Your Heart First

In only nine months, we have seen a lot of death and debilitating health changes. For some, it has been within close family; for others, it may have been friends and their families. I, personally, don’t know anyone who hasn’t been touched somehow. Whether you will choose to get a vaccine or not, I believe everyone has some sort of plan to try to stay healthy and uninfected. I hope so. Once you have dealt with how you feel about the threat of Covid-19 and how you will defend against it, then I think it’s time to put a laser focus on everything else you can do to grow or re-start your business.

Research Programs That Offer Free Money Or Favorable Loans, Talk To Other Businesses Similar To Yours

We probably all did that when we contemplated starting our own enterprises back in the day, right? Maybe you have learned that you did not love what you had chosen before? So—where would you like to start over now? We took a huge hit and it’s not over, but we cannot just roll over either. How did anyone get back on their feet after the Great Depression of 1929, or the Great Recession of 2008? There is a lot to read about who got through those times and how the nation got back on its feet. It is not an apples-to-apples comparison, of course. Globalization of commerce is now a major factor in all our businesses. Anyone affected by recent supply chain interruptions will speak up quickly on this one. But—enterprise and production will always, must always, keep moving forward. It is the only option.

My Eyes Are On Short-Term Goals

Unlock the front door. Turn on the light. Boot computers. Hear or read staff reports. Start checking in with existing clients. Look again at the prospect list. Set the example of expectations for employees. Believe, just as I did before the pandemic, that there is a solution for every problem, regardless of exigent, outside circumstances. Weren’t there always exigent, outside circumstances? Eyes on the prize, folks—that’s what we all practiced before this crisis. I’m so happy to be back in that mindset.

Aptica is a company that exists to solve Information Technology problems. We are happy to listen if you have questions about what you need to get back up. It always starts with a conversation, then we make a plan.

Jason Newburg, 260.243.5100, ext 2101, is the founder and owner of Aptica LLC. This IT management and support company has been serving small to medium-sized businesses for 19 years in the region that includes Angola, South Bend, and Fort Wayne, IN, Battle Creek, MI, and Toledo OH.

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