We are in a recession and we need to have some tough conversations about business recovery. Economists are saying it is the most significant recession since World War II, and this recession is different from anything the US has experienced before. Unlike previous downturns, this recession was not brought on by monetary policies, or oil […]
Where Are We Now? Who’s On First?
I don’t want to get into what’s happening in baseball right now, but I will say that our current business situation is a lot like the famous “Who’s On First” conversation between Lou Abbott and Bud Costello. To remind you, Lou Abbott is organizing a baseball team. Bud Costello asks to know the names of […]
Our New Hybrid Approach To The New Work Structure
Slowly and necessarily, things are changing. There is so much speculation now about what the “new normal” will be. Our innate resilience is bringing some good new insight into how we can both stay safe and still get on with our lives. I see a promising new hybrid approach to the work structure we so […]
Some Thoughts About “This Moment”
As the long month of April slowly gives way to what could be the long month of May, I’ve been assessing how things are going in my local business economies. I hear people asking, “How long can we keep doing this?” Then we look at our parents and our children and we think to ourselves […]
CLEAN YOUR CELL PHONE (But Be Careful)
I’ll bet there is not one parent of a teenager who has not at least once looked down at their child’s phone and thought “Wow. That’s gross!” But honestly, if you think about it, if you didn’t teach that teenager how to clean a cell phone, why would they even think of it themselves? The […]
Cost vs. Time Lost: Tech Tools And Work Productivity
We all recognize a “crash”. Your computers don’t come on at all, or your network suddenly stops working. You’re down. You can’t work. What will be the cost of this loss of productivity? A worse situation, I believe, is a technology slowdown. An almost imperceptible slow leak of IT reactivity like hardware that is slow […]
Your Cybersecurity Risk In A New Perspective
How, as a layperson, can you assess your cybersecurity risk so you know how to budget for IT protection? I am often challenged to put this into perspective. This time, I’ll start with recent news ripped from the headlines. Jeff Bezos’ net worth in real-time today is $117 billion. Billion, with a “B”. His personal […]
Face To Face Phishing: It’s Happening—Be Aware
The scenario happens this way. You answer the door and a guy (or a woman) is standing at your door, holding a laptop. They tell you that they have lost their cell phone, but that it has been traced to inside your residence. They ask if they can log on to your secured home network […]
New Year + New Decade = Great Time To Regroup
Wouldn’t it be great if all small business owners had a big red button that would re-set at the touch of a finger, everything that needed our attention? It’s a nice fantasy, but I’ve never found restructuring my work strategy to be that easy. Ever. But with a new year and a new decade, it […]
Here’s Something You Should Know
If you have questions about cybersecurity, Aptica is happy to discuss this key element to today’s successful business. We are constantly monitoring and learning about cyber threats as they appear and are then overcome. I think you will appreciate knowing more about how to stay safe. Jason Newburg, 260.243.5100, ext 2101, is the founder and […]