“From Now On The Enemy Is More Clever Than You. From Now On The Enemy Is Stronger Than You. From Now On You Are Always About To Lose.” If you aren’t sure how well-protected your network is, Aptica offers free assessments. We also spend time walking you through what you can expect from a premium […]
Which Two Would You Pick? Price ≥ Quality ≥ Service
America is a country of refined consumers. Our economy is consumer-driven, and the art of buying is a tradition handed down from fathers to sons, and from mothers to daughters. Whether it is a car, a refrigerator, an orthodontist, or a vacation—we learn to set our standards and to search for the product that satisfies […]
You, Too, Can Fight The War Against Hackers
.ry year I am touched by the ceremonies honoring the heroes who were a part of the D-Day military campaign against Hitler. This year marked 77 years since the June 6 Allied invasion of France. We were fighting on foreign shores to protect our treasured way of life at home. I always take a moment […]
The 90/10 Rule For Success In Business And In Life
The 90/10 Rule says that 90% of success in business and in life comes from attitude, self-image, and self-discipline. Only 10% comes from knowledge. This is also one of Aptica’s core values. This notion may seem odd after all the times I’ve talked about how much time Aptica staffers have to spend learning about what’s […]
If The Core Is Solid, The Service Is Too
Ahem … a moment while I position my soapbox. I want to address a topic that I believe in, that I was raised with, and that I believe I practice. Now that America is getting back to work, I think it is important to look at the companies that survived. Sure, cash reserves were important, […]
Key Tips For Cyber Safety When Traveling And On Vacation
I am so happy to see our communities and our country overall returning to some semblance of what we once knew as normal. Doesn’t it feel like we’ve all been holding our breath for ages? Now we can see each other smile. Now we can hug our loved ones. Now we can go back to […]
How Hard Will We Fight To Rise Above Adversity?
“Human beings change through study, habit, and stories. Through my story, you will learn what the body and mind are capable of when they’re driven to maximum capacity[…]Because when you’re driven, whatever is in front of you…becomes fuel for your metamorphosis.” This is a statement from David Goggins, author of the bestseller Can’t Hurt Me. […]
THIS Is More Important Than Efficient Technology
This week I don’t want to talk about computers. I want to talk about the mental game that is so important to being successful in business. I should confess, I am a total book nerd. I read or listen to authors who write about history, current business challenges, and what it takes to stay motivated […]
The Headaches Of A Business Getting Hacked Are Many
I have heard business owners say, “You keep saying I’m going to get hacked. I can only worry about that so much if it is inevitable.” That hurts, and I have to remind you all—nope, nope, and nope. Yes, the likelihood of your business getting hacked is high. Yes, you should do everything you can […]
We Should Wake Up Smiling These Days
This time last year, right? Confusion, doubt, suspicion, fear, horror. We were getting our heads around a new concept: pandemic. Ugh. It is hard to remember those several weeks of WTH?! This year, spring is so different. We have survived, although there have been so many sad losses along the way. We are wiser, even […]